Unveils 14 National Team Collections in Paris, announces new partnership with UEFA Women’s Football and highlights grassroots commitments
PARIS -- (BUSINESS WIRE) --
Today, more than 28 of the world’s top female footballers joined Nike (NYSE:NKE) in Paris to unveil 14 National Team Collections for this summer’s tournament in France. Record-breaking gymnast Simone Biles, champion fencer Ibtihaj Muhammad, two-time Grand Slam winner Li Na and other elite athletes also joined Nike in highlighting new partnerships to champion women and girls in sport.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190311005652/en/
“We believe this summer can be another turning point for the growth of women’s football,” said NIKE, Inc. Chairman, President and CEO Mark Parker. “And our bigger ambition is for that energy and participation to extend into all sports. Nike’s commitment is to continue our leading support of competitive athletes, invest in the next generation at the grassroots level and deliver more innovative and compelling product design for women.”
At the historic Palais Brongniart, Nike revealed an array of future-forward women’s innovation. Design for the 14 National Team Kits began with gathering detailed input on fit from professional footballers, followed by 4D scanning and motion capture in the Nike Sports Research Lab. Echoing this focus on women’s-specific precision engineering is Nike’s Spring/Summer 2019 high-performance bra collection, which was also on display at the event. Beyond innovations in fit, the National Team Kits reflect Nike’s continued commitment to being the world’s most sustainable sports brand, with each 2019 Nike Kit constructed from at least 12 recycled plastic bottles. Since 2010, Nike has diverted more than 6 billion plastic bottles from landfills through sustainable product design.
At the event, Nike also announced a new three-year partnership with UEFA Women’s Football, building on its support of elite footballers from North America to China, and its support of standout female athletes worldwide. In basketball, Nike is partnering with the WNBA, FIBA and the Chinese Basketball Association to grow the women’s game. Meanwhile, at the collegiate level, Nike is partnering with more than 200 universities across the U.S. to support more than 25,000 top female athletes across multiple sports.
At the grassroots level, Nike is addressing barriers to girls’ participation in sport through new community partnerships and access to products to help girls play with confidence. In Paris, Nike is partnering with Sport dans la Ville to train female coaches and engage girls through sports ranging from football and boxing to tennis and dance. Globally, Nike is collaborating with Women Win and Gurls Talk to support rising female coaches who are inspiring the next generation of girls to be active. And from London to Los Angeles, and Beijing to Buenos Aires, Nike is piloting a program to provide products such as the Nike Pro Hijab and Nike Classic Sports Bra to girls in need through schools and community partners worldwide.
Inspiration for these partnerships comes from female athletes who embody strength, power, and the heart and soul of Nike. Throughout 2019, Nike will honor female champions and changemakers with the next phase of its “Just Do It” campaign, which has inspired millions of athletes to chase their crazy dreams. This year, Nike’s campaign shines a spotlight on women around the world who have broken barriers, revolutionized sport and helped level the playing field for all. Click here to view the newest chapters in Nike’s “Just Do It” film series, launching this year in key cities across the globe.
NIKE, Inc., based near Beaverton, Ore., is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly-owned NIKE, Inc. subsidiary brands include Converse, which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories. For more information, Nike’s earnings releases and other financial information are available at http://investors.nike.com. Individuals can also visit http://news.nike.com and follow @Nike.
爱心情系乡村
SIAL Paris 2026:汇聚全球食品行业
技术推动能源组合变革,但政策的脚步落后
诺丁汉郡议会与Rimini Street续签任务关键型
LTIMindtree与Microsoft合作提供AI支持
顶尖律所ROSEN提醒趣头条投资者注意
Amazon GameLift Streams支持开发
Wipro荣膺Gartner“亚太地区数据中心外包与混合基
left恪守合规 安全值得信任
CSG在整个亚太地区为澳大利亚电信互联
罗克韦尔自动化和斯伦贝谢达成合资协议
山东阳信农商银行信贷产品新闻发布会
Peoplecare选用Boomi和Atturra来连接
Lifezone Metals宣布坦桑尼亚卡班加镍矿项目
婕熹卡积极响应国家号召,用实际行动支援社区
BOSTON ONCOLOGY ARABIA与本地化
New Data from the Phas
Selig集团宣布收购MGJ,成为今年公布的第二笔收
江山邦尔骨科医院让股骨头坏死患者重获新生
Sportradar宣布启动首次公开发行
颖奕生物科技荣获ISO 9001认证 ,点亮品质升级新
端午前后湿热当道,这些祛湿的好方法一定要收
【高新区小营中心幼儿园】让落地的自然教育重
Sisvel Launches Its Cellular